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The Continuity Model

December 8, 2008 · 2 Comments

It probably doesn’t take an Einstein to see that I’ve slowed down on this site a little …

… it’s what I do (sometimes) when I bite off more than I can chew.

Actually, in this case, I am demoting this project (temporarily) to promote the ’secret’ book project that I am working on with Debbie. However, that doesn’t mean that I won’t be posting here on “all things online business related” from time to time.

In fact, KC put me on to this cracker of a video, which I really like, because it outlines a model of marketing on the internet that is really useful … but, even if you are just looking at some e-books, etc. it goes one step better:

This video gives you some really good ‘rule of thumb’ numbers for what to charge and what to spend and what ‘conversion’ (i.e. sales rates) to expect … it doesn’t look good for selling ‘one-off’ e-books, but you CAN make a couple of thou’ a month.

If that’s all you’re looking for, then don’t wait for me …. get started!

Click here to watch the video

[Note: when you click on this link you will need to click on the video graphic .... but this will take you to a marketing page; just click on the small yellow box at the top of that page to get to the video ...actually, there are three that you should watch]

Categories: Starting Out

2 responses so far ↓

  • KC // December 9, 2008 at 3:30 am | Reply

    Hey! I’m really glad that pointing you towards those videos has got you jumping to get on with the book project – cool result. Looking forward to hearing how you and Debbie face the problems and overcome the challenges.

    • Adrian // December 9, 2008 at 6:51 pm | Reply

      @ KC – I’m not sure that cause (videos) and effect (book) are as closely related as you point to in your comment :) but, I think the first 2 videos in the series are really good information. So, thanks, again!

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